ResortSuite, a provider of integrated, guest-centric hospitality management software solutions built on an Oracle database, has launched ResortSuite GuestEX. This suite of best-in-class tools for guest engagement and online and mobile booking allows hoteliers to better showcase their property and engage with guests.
According to a company spokesperson, the integrated technologies are designed to deliver a convenient and frictionless booking experience for rooms, spa treatments, activities, classes, lessons, golf tee times, gift certificates, membership and dining reservations.
ResortSuite GuestEX consists of a combination of an advanced property-wide online booking system, a customizable mobile app and an e-mail marketing automation tool. It includes the ResortSuite WEB, MOBILE, CONNECT modules and is integrated with ResDiary, an online dining reservation platform that allows operators to combine their room and dining reservations, providing guests with an integrated “reservation journey.”
According to reports, hoteliers have the ability to make, edit and cancel table reservations from their ResortSuite system for more efficient processes.
As part of the ResortSuite GuestEX suite, ResortSuite CONNECT enables marketing automation using personalized & targeted email campaigns through the Marketing Campaign Wizard and a powerful integration with Salesforce Marketing Cloud – an industry-leading email marketing service.
Yield higher revenue per guest through promotions using profitable guest patterns across all operations (rooms, spa, activities, golf, ski, dining). According to the company, deep links to the zero commission online booking engine, ResortSuite WEB, can be embedded in custom email campaigns to ensure property-wide direct bookings.