In the Spotlight

How to Create a Personalization Strategy for Your Hotel

In findings by a customer data platform provider Twilo Segment, more than half of customers (56%) are more likely to return after receiving a personalized experience. According to the same report, even though the economy […]

In the Spotlight

Advanced Hotel Technology Starts with a Tailored Solution

Hospitality technology played a role in transforming the hotel industry long before the pandemic. Even more so today, through the impact of rising costs in operations, labor challenges, and shifts in customer needs, technology is […]

In the Spotlight

The Future of Hotel Marketing: Trends to Watch (and Utilize) in 2024

In an era where technology shapes everything from how we work to how we communicate, the hospitality industry stands at the forefront of innovation. To truly stand out, hotels need to get the word out. […]