With spring in full bloom and summer fast approaching, now is the perfect time for hospitality operators to implement a tech-forward F&B strategy that maximizes seasonal opportunities. Mobile ordering, digital menus, and guest engagement platforms have revolutionized how hotels and resorts manage food and beverage operations—delivering greater efficiency, personalization, and profitability. As you prepare for the busy summer season, here are five ways to leverage technology to boost F&B revenues and create memorable guest experiences: 1. Spotlight Seasonal and Local Produce—Digitally Summer menus thrive on fresh, vibrant ingredients—and guests increasingly seek seasonal, sustainable choices. Integrate locally sourced items into your digital menu with rich content that highlights their origin, producers, and freshness. Interactive descriptions and dynamic tagging in your digital menu system can help guests filter for seasonal items, while QR-code menus or mobile ordering apps make updates quick and seamless. Promote on-site activations such as local wine tastings or [...]