Viewpoints

Why the In-Room TV Now Reflects a Hotel’s Entire Technology Stack

The in-room television has always served as a kind of mirror. For decades, it reflected what the industry believed guests wanted: a standard cable lineup, a looping channel of hotel information, and perhaps a reminder […]

Viewpoints

How AI Is Teaching Hotel and Resort Operators About Their Guests

Most hotel operators rely on standard methods to understand guests, such as surveys, comment cards, online reviews, and conversations at the front desk or in the lobby. These inputs matter, but if we are honest, […]

Viewpoints

How Smart TVs Are Turning Hotel Rooms Into Living Rooms

In-room entertainment has long been a defining element of the hotel guest experience, but for many travelers it has become more of a frustration than a feature. The familiar ritual of scrolling through dozens of […]

In the Spotlight

How Hotels Are Turning CRM Intelligence Into a Competitive Advantage

For years, the hospitality industry has been talking about personalization. Today, personalization is no longer optional; it is a critical differentiator that drives loyalty, revenue, and long-term competitive advantage. Hotels that deliver experiences tailored to […]

In the Spotlight

How Technology as Core Infrastructure Is Redefining the Hotel Operating Model

Across the global hotel industry, a select group of operators are quietly rewriting the rules of performance and the operating model for hotels leveraging technology and AI. We spoke with leaders scaling boutique portfolios into […]

In the Spotlight

Why Hotel Technology Is Finally Breaking Up With Fragmented Systems

For years, hotel technology evolved through a gradual accumulation of systems. A PMS sat at the center, with layers added over time for distribution, revenue management, reputation, guest messaging, upsells, housekeeping, payments, digital check-in, keyless […]

Viewpoints

How AI Is Reshaping the Quality of the Customer Experience in Tourism

The tourism industry has always been about creating memorable experiences, but artificial intelligence is fundamentally changing how those experiences are delivered. From the moment travelers begin dreaming about their next adventure to the time they […]