Market Research

Infographic: Hotels and Influencer Marketing

  Mary Smith works as a Marketing Executive with The Dunloe Hotel & Gardens, a member of the Killarney Group of Hotels in Ireland. She has a keen interest in all topics relating to the […]

Market Research

Research: 45% of Hotel Guests Prefer To Report An Issue Via A Messaging App Rather Than By Phone, Email Or In-Person

With entire guest experiences being defined in micro-moments, the need to understand guests’ views and expectations on the elements that underpin the guest experience, as well as how their decisions are shaped by the experiences […]

Market Research

Infographic: Assessing the Value of a True Cloud Property Management System

Starfleet Research, a leader in benchmarking best practices in hospitality technology (and the IT market research arm of Starfleet Media, which publishes Hotel Technology News), recently partnered with Infor, a leading provider of hotel technology […]

AI / Robots

Hilton’s Vision of the Future: Checking Into 2119

In celebration of its centenary, Hilton, which currently has a portfolio of 5,757 properties and 923,110 rooms in 113 countries, launched a project to anticipate trends and imagine what innovations will await guests who are […]