Viewpoints

Every Hotelier in Every Role Must Now Understand Technology

Traditionally, aspiring hoteliers enter the industry because they have a passion for service. And we have groomed them as such. But as COVID-19 has so resolutely proven, that time is resolutely over. Gone are the […]

In the Spotlight

Key Features for Hoteliers to Look for in a Guest Messaging App

Travel numbers are finally begin to improve. But that doesn’t mean that hotel budgets shouldn’t continue to be kept as low as possible. This means limiting labor costs and introducing automation wherever possible. The concern […]

In the Spotlight

Why Your Hotel’s Call Center is Your Brand’s First Impression

In today’s consumer world, a brand’s image carries as much weight as the brand’s service. Without branding, there would be no sure-fire way to differentiate yourself from your immediate competition. Imagine shopping for groceries in […]

In the Spotlight

Brainstorming the State of Hotel Technology in the Year 2030

Right now, there are so many advances taking place in the realm of technology that it’s hard to keep up. Specific to owners and senior executives, asking ‘what if’ is always fun for how these […]

In the Spotlight

Lessons Learned from One Hotel’s IT Infrastructure Journey

In the classic novel The Way of the Peaceful Warrior, the author is counseled by a wise gas station attendant named Socrates that, “the secret of change is to focus all of your energy, not […]