Curant, a mobile service platform that helps hotels lower costs and improve the guest experience, is now being employed by the Thompson Zihuatanejo in Mexico, an indication of the growing trend within the hospitality industry to provide premium mobile experiences for its customers.
The Curant mobile service platform puts an assortment of inclusions literally at a guests’ fingertips through their mobile product. These include room service, poolside and beachside ordering, the ability to schedule spa and other on-property amenities, and on-demand communication with the concierge and operations teams. Food and beverage ordering becomes seamless without the need to flag down a server or wait for a bill, while management enjoys an easy setup and seamless integration with their POS and other back-end systems. Curant also keeps staff connected with updates and notifications in real time.
Curant is at the forefront of the hospitality industry’s continued adoption of mobile applications and tools. According to the “2020 POS Software Trends Report,” 51% of companies surveyed noted they would be adding a mobile POS and 44% said they’d use a third-party integration delivery system.
“Most smartphones are more powerful and have more capacity than the desktop computer from a decade ago,” said Diallo Powell, Founder and CEO of Curant. “We all walk around with an incredibly robust machine in our pocket; needless to say, it makes a lot of things possible that weren’t just a few years ago.
“We partner with hotels and resorts to introduce technology that enhances brand affinity while easing and enriching guest interactions. We are working with our partners to define the next phase of service, in a hyper-connected and digital world, and complement traditional methods to optimize hospitality.”
The fully optimized tool alleviates the pain points that often accompany a guest’s stay by putting them in control. At the same time, the property benefits with lower payroll and operating costs, and higher transaction value. The most measurable success has been a seamless, elevated, more engaging guest experience.
“We are thrilled with the branded Thompson Zihuatanejo app experience from Curant. The ease of use for our guests and colleagues has far exceeded our expectations,” said Jason Cotter, Managing Principal, JPC Hospitality Advisors. “We have about 200 meters of beach we’re serving, and the app gives us the ability to meet our guest’s needs without delay.There’s nothing quite like it that we’ve seen in the market.”
Curant’s 100% white-labeled platform allows the app to meet exact brand specifications and is easily implemented and integrated without the need to purchase new hardware. Other features include secure payment and guest signature capture, location and upsell/cross-sell capabilities, automatic staff notifications, and on-the-go operational monitoring, reporting and product administration, which allows for easy changes in real time across multiple revenue centers.
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