IDeaS Revenue Solutions and nSight Travel Intelligence today announced that they have teamed up to offer hoteliers a new experience in revenue management. The offering allows hoteliers to “futurecast” inventory demand based on a rich set of data points that, according the companies, has never before been available on a single technology platform.
The offering combines nSight’s predictive consumer shopping intelligence data with IDeaS’ advanced revenue management solutions. As a result, hoteliers now have access to aggregated data from more than five thousand online travel sites, giving them much deeper and more cohesive insights on consumer behavior across all relevant online and offline booking channels.
According to reports, the information hotels can leverage using nSight for IDeaS can offer a distinct competitive advantage for pricing rooms, personalizing marketing efforts and aligning the overall consumer experience across channels.
Disclosure: The solution provider featured in this article is a current or past client of Starfleet Media, which is the publisher of Hotel Technology News.