![](https://hoteltechnologynews.com/wp-content/uploads/2018/09/iStock-1027129182-326x245.jpg)
Viewpoints
Harnessing Big Data to Drive Hotel Revenue
By Casi Johnson, Chief Operations Officer/Innovations Leader, M3 The phenomenon of “big data” has infiltrated the professional world, spanning industries and transforming all facets of business, from accounting and operations management, to marketing and business […]