Since its formation in 2007, Dubai-based Emaar Hospitality Group has defined its credentials in the hotel industry, managing a diverse portfolio of hospitality assets and brands including the premium luxury brand Address Hotels + Resorts, the upscale lifestyle brand Vida Hotels and Resorts, and the contemporary midscale brand Rove Hotels.
The hotel group also operates leisure attractions such as the Arabian Ranches Golf Club, Dubai Polo & Equestrian Club, Dubai Hills Golf Club and Dubai Marina Yacht Club. The group’s portfolio also includes golf clubs, a marina, a polo club, and a comprehensive collection of restaurants and spas.
Now Emaar Hospitality Group has launched a fully-integrated mobile app that covers all the hotel, hospitality and leisure experiences under the Group.
With the single app, guests have seamless access to an extensive range of services including booking of hotels, restaurants, spas, golf and entertainment attractions using their mobile devices. The new app replaces all the earlier apps that were launched for the individual hotel brands and leisure attractions under Emaar Hospitality Group and is available for download both on App Store and Google Play.
The launch of the new mobile app highlights the company’s digital transformation focus to enhance the convenience of guests. According to a company spokesperson, it was designed to further simplify the user experience and serves as a single point source of information and to access various services.
Using the unified mobile app, guests can explore a comprehensive portfolio of hotel, hospitality and leisure services at Emaar Hospitality Group’s premium luxury hotel. Booking restaurant reservations as well as the spas appointments at the hotels of Emaar Hospitality Group is also now easily done.
The app has real-time connectivity with the properties and is designed to offer users a seamless way of reserving their experiences across the group’s properties. It features user-centered design and “imagery” to strengthen online engagement with hotel guests. It also provides access to city guides and highlight more targeted value-added services based on their preference.
From search to booking and online engagement, the aim is to engage customers, enable them to customize their travel plans, and improve the way reservations are made.