In the Spotlight

What HITEC 2026 Revealed About the Future of Hotel Technology

The hospitality technology industry arrived in San Antonio last week with more than another year’s worth of product updates. At HITEC 2026, the larger message was that hotel technology is becoming more operationally connected, more […]

In the Spotlight

Why Outdated IT Is the Real Threat to Hotel Reputations

In the age of instant reviews and AI-driven travel planning, a hotel’s reputation is built, or broken, long before a guest reaches the front desk. Today’s travelers expect friction-free experiences from the moment they search […]

In the Spotlight

How Streaming’s Ad Inventory Growth Is Opening Up Television to Hospitality Brands That Couldn’t Previously Afford It 

For most of the history of television advertising, hotels and resorts either had the budget for it or they didn’t. Production costs were high, media buys were structured for large national advertisers, and the targeting […]

In the Spotlight

Why the In-Room TV Now Reflects a Hotel’s Entire Technology Stack

The in-room television has always served as a kind of mirror. For decades, it reflected what the industry believed guests wanted: a standard cable lineup, a looping channel of hotel information, and perhaps a reminder […]