In the Spotlight

How Hotel Operations Technology Improves Employee Productivity, Enhances the Guest Experience, and Increases Profits

In today’s information-driven world, we know that creating a positive guest experience is crucial for a hotel’s success. To survive in the competitive hospitality sector, hotel owners and general managers are increasingly turning to “Smart […]

In the Spotlight

How Generative AI Tools Can Evolve (and Increase) Direct Hotel Bookings

Generative artificial intelligence tools like ChatGPT are all the rage right now, with new announcements every week, especially in the hospitality industry. What we may be underestimating, though, is just how vast this evolution is […]

Viewpoints

Cloud-Hosted Hotel PMS Data: Who Holds the Keys and Why It Matters

What’s in the cloud — and who owns it — anyway? Despite the industry’s reliance on cloud computing, security myths and other concerns swirl among discussions about the technology, sometimes leading operators to mistrust potential […]

In the Spotlight

How Hotels Can Utilize Digital Signage to Elevate the Guest Experience

Within the hospitality industry, the guest experience serves as a key differentiator. The way you position your establishment to provide remarkable experiences, including staycations and other emerging trends, sets you apart from the competition. As […]