The meetings and events industry is experiencing an unprecedented recovery, and all signs point to a busy 2023, according to the American Express 2023 Global Meetings and Events Forecast. To ensure frictionless execution of group […]
The rise of Chinese travel in the last two decades means that the proportion of travelers affected by the COVID-19 coronavirus outbreak has surpassed the 2003 SARS health crisis. But the hospitality industry has been […]
Charlie Osmond is the founder and “Chief Tease” of Triptease. The Triptease Platform is designed to identify a hotel’s most valuable guests, then work across the entire customer journey, from acquisition to conversion, to personalize […]
With over 360 attendees, the Direct Booking Summit, which took place October 22-23 in Miami, Florida, exceeded all expectations with an outstanding lineup of speakers, putting a spotlight on the biggest challenges facing hotels of […]
Hotel technology solution provider Triptease has a history of delivering personalized messaging on hotel websites. From today, they also deliver personalization in banner ads across the rest of the web. Introducing: Retargeting. Retargeting is the […]
Measuring the impact of each touchpoint of a conversion can be tricky – the disjoined data from hotel systems and channels makes it hard to know where exactly to allocate your marketing budget. As a […]
TRIPTEASE recently talked with Jan Sammeck, Director of eCommerce at Deutsche Hospitality and author of Online Marketing for Hotels, about the steps hotels can take to build an efficient long-term spending strategy on metasearch in […]
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