This following article is adopted from the Starfleet Research study Built for the Cloud: A Blueprint for Hotel Technology Success. It is published here with permission. Hoteliers today are increasingly focused on making their data […]
By Jeff Zabin, Managing Editor When it comes to generating actionable insights and driving continuous performance improvement, the right hotel BI tool can rightly be viewed as a game changer. This is true for two […]
By Jeff Zabin, Managing Editor Note: This article is adapted from the new Starfleet Research study How Artificial Intelligence Enhances the Guest Experience. It is currently available for complimentary access, courtesy of Oracle Hospitality. Hotels […]
By Jeff Zabin, Managing Editor Guests have always expected star treatment, particularly from hotels in upscale categories. Today those expectations are through the roof. This is evidenced by the fact that guests now expect a […]
By Taylor Welsh, writer/engineer at AX Control From chatbots to robot assistants, the use of robots in the hospitality industry has become more widespread in recent times. The first time robots were used in hotel service […]
By Jeff Zabin, Managing Editor It wasn’t so long ago that hotel operators wanting to conduct data analysis had to rely on Excel spreadsheets. Unfortunately, entering massive amounts of data into a spreadsheet and then […]
When a guest stays at your hotel, you’re not just offering them a room or a place to sleep — you’re providing an experience. Everything from the unique design of your hotel, to the personalized […]
By Jeff Zabin, Managing Editor As any seasoned hotelier can attest, technology interoperability and data integration are two sides of the same coin. As any seasoned hotelier also knows, technology interoperability and data integration are […]
By Jeff Zabin, Managing Editor When it comes to the rise of OTAs, the “ignore them and they’ll go away” approach didn’t work out so well. Needless to say, the leading OTAs now command massive […]
Customers have plenty of choices when it comes to selecting a hotel for their next stay. Between competitive pricing and endless options, loyalty is hard to come by. Yet, that loyalty is crucial for earning […]
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