Viewpoints

Why Beacons are the Future of Hotel Employee Safety Technology

By now, we’re probably all familiar with the famous three L’s of real estate: location, location, location. But the 3 Ls can apply to hotel worker safety as well. As greater compliance and safety standards […]

AI / Robots

5 Key Points For Using Technology to Improve Hotel Guest Communications

Hospitality will always be a people industry… at least for the foreseeable future. In the guest communications space, this means that nothing will make a customer feel more confident in a hotel’s follow-up activities than […]

Viewpoints

A Guide to Hotel Staff Safety Compliance and Panic Button Legislation

Kent Beck, the famed American software engineer and the creator of extreme programming, once said, “The business changes. The technology changes. The team changes. The team members change. The problem isn’t change, per se, because […]

Guest Experience Management

Why Viceroy Hotels & Resorts is “All In” with Voice Technology

It’s a new decade — a time when hoteliers are looking at artificial intelligence and voice technologies not as disruptors, but as innovations that will connect them to guests in more meaningful and lasting ways. […]

AI / Robots

How Hotels Can Survive a Downturn with AI Upselling Technology

Looking at 2019 alone, the hotel industry seemed fairly stable, albeit with slowing growth. Occupancy dropped early in the year but stabilized a bit in Q3, while ADR continued to grow, though with less enthusiasm […]

Viewpoints

Driving Better Hotel Guest Experiences with SMS 

For every hotel, giving guests a great experience is essential. Not only to meet expectations, but also to manage any potentially brand damaging experiences before they make it online. Guests now expect smooth, personalized interactions […]

In the Spotlight

The Facebook Algorithm in 2020: What Hotels & Resorts Need to Know 

It’s no secret that organic Facebook marketing can be a little fickle for anyone with a business account on the platform. We’ve been seeing organic reach decline for more than five years, making it increasingly […]

In the Spotlight

The Impact of Smartphones on Hotel Guest Behavior

Smartphones are everywhere. Walk into any coffee shop, restaurant, or hotel lobby, and a high percentage of people engaged with their smartphone will be directly affected by the application they are reviewing. As consumers, we […]

In the Spotlight

2019 in Review: The Year That Was Hotel Technology

Industry leaders will surely agree, 2019 was an exciting time for hospitality. On what seems to be an unrelenting path to innovation, hotels around the globe are implementing critical operational make-overs, while guests are leading […]

Viewpoints

Hotel Operations in The Cloud: Hoteliers Consider Their Options

Independent operators in 2020 have a decision to make. Many have older property management systems (PMS) that are fully depreciated, but their hotel software does not leverage current technologies, such as mobile browser or self-hosted […]